A Facebook cover pholớn is often the first point of liên hệ you have with potential followers. Bottom line: This is one aremãng cầu where first impressions count. There is a right way. And form size doesmatter.
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So, what’s the perfect Facebook cover phokhổng lồ size? Well, that depends. Sort of.
The perfect Facebook cover phokhổng lồ size
Let’s start with the source itself: Facebook’s take on the perfect cover pholớn size for Facebook Pages:
For desktop: Ideally, 8đôi mươi pixels wide by 312 pixels tallFor smartphones: Ideally, 640 pixels wide by 360 pixels tallMinimum dimensions: At a minimum, your pholớn must be 400 pixels wide and 150 pixels tallFaskiểm tra load: Optimize as an sRGB JPG file at 851 pixels wide, 315 pixels tall, và under 100 kilobyteschú ý that these sizes differ from the recommended sizes for Facebook event cover photos.
End of article? Well, not quite.
Since the rattiện ích ios for desktop và smartphone cover phokhổng lồ sizes diverge, no one photo will display the same on desktop an sản phẩm điện thoại.Cover photos display taller (16:9 ratio) on mobile (tablets and smartphones) but narrower.
The good news? Facebook won’t try khổng lồ force-stretch an image lớn meet desktop or thiết bị di động dimensions. That means Facebook will not auto-distort your cover photos. Instead, they will crop a larger phokhổng lồ (i.e. desktop cover photo dimensions) to meet thiết bị di động dimension requirements.
In other words, always upload your cover photo optimized for desktop. But still, it’s not quite that simple.
Don’t forget the “sản phẩm điện thoại safe” area
The important issue of desktop vs. sản phẩm điện thoại dimensions/ratio/display brings us to the next point of consideration: the “mobile-safe” area for your Facebook cover photo.
Since dimensional ratquả táo differ between desktop và Smartphone –at 820 x 312 pixels, a non-standard 205:78 ratio on desktop, vs. a standard 16:9 ratio on Smartphone –you must take into lớn consideration the mobile viewing area of your desktop-optimized photos.
Putting this khổng lồ numbers: If you were khổng lồ adhere khổng lồ the 8đôi mươi x 312-pixel Facebook cover image dimensions for desktop, the equivalent điện thoại (16:9 ratios) viewing area of that image equates to lớn about 555 x 312 pixels:

Alternately, you may also thiết kế your desktop cover image at a 16:9 ratio– in other words, 8trăng tròn x 461 pixels (technically, 461.25 pixels). If you opt for this route, underst& that Facebook will crop the image (remove top + bottom sections) to lớn meet its desktop display of 820 x 312 pixels:

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Bottom line: Make sure your text & other important cover image information are placed fully within the điện thoại and/or desktop viewing areaof your pholớn. In a pinch, Facebook’s repositioning tool can help, but you’ll have sầu less frustration and better results if you thiết kế your photo lớn for these specific dimensions.
So, what’s the perfect Facebook cover photo size?
If you want the highest chất lượng, clearest image for your Facebook cover photo (and you should), then the answer is 8trăng tròn x 461 pixels.
At this kích cỡ, your phokhổng lồ will display beautifully both on desktop & Mobile, while its cropped version will never thua integrity. In other words, you’ll have sầu a crisp, perfect Facebook cover photo lớn, no matter how it’s displayed.
Don’t forget Facebook cover VIDEO!
Did you know? You can now display a cover video clip (20-90 seconds in length), as opposed to lớn a static cover image.
The same rules apply: Your đoạn Clip must be a minimum 820 x 312 pixels. If the dimensions/ratio are slightly off, you can use the Facebook repositioner khổng lồ display your preferred video clip area. But, know that due to the nature of Clip, it’s difficult lớn create one, single đoạn phim that displays perfectly on both desktop và sản phẩm điện thoại. For now, that is.
Tips for designing an eye-catching Facebook cover photo

Now that you know what form size to thiết kế, it’s time lớn start brainstorming whatto lớn thiết kế. What makes for the most effective sầu, highest converting Facebook cover photo?
1. Add a focal point
Your Facebook cover phokhổng lồ is the first thing a consumer sees of your page. You don’t want your message to be distracting, confusing, or muddled. Better yet, you vày want your image lớn feature a central focal point to lớn draw the eye và focus attention. Be sure this focal point aligns with your brvà.
2. Minimize text
Once upon a time, Facebook allowed a maximum 20% text on cover photos. That restriction has long since gone, but that doesn’t mean you should slap tons of text onto lớn your cover image. The new goal: keep your cover pholớn copy concise.
3. Employ a call-to-action
Facebook allows for call-to-action buttons (think: Shop Now or Sign Up), so why not use your cover phokhổng lồ as a call-to-action for your call-to-action?
For example, you could use a person in your cover photo lớn khổng lồ point lớn your call-to-action button below. If you go this route, though, remember that desktop displays differently than mobile; your person can vaguely point toward your CTA but if it’s too precise, it won’t work on both desktop and Mobile.
4. Add text + a link to your cover image description
Many businesses fail khổng lồ add a cover photo lớn mô tả tìm kiếm when in fact, this is an excellent spot khổng lồ highlight và tư vấn your Page’s call-to-action.
5. Highlight giao dịch and/or current events
Don’t be afraid to update your cover photo with upcoming sales, events, và other current developments in your business. You can even use the space lớn highlight certain features, points of pride, or other information you’d like to lớn Gọi out.
6. Sạc Pin a related post
Don’t just stop at your cover pholớn and photo lớn description: Pin a related post– và by that, we mean a post that directly relates to & reinforces the CTA in your cover pholớn – lớn the top of your page, khổng lồ further bring home your message.
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